Named “Entrepreneur of the Year” for Hawaii Island, the company continues to work for conservation with students in the schools, sponsoring free field trips, participating in tree planting and other community service projects and practicing their credo that “conservation begins with education.”
Today, Hawaii Forest & Trail is housed in its headquarters in Kailua-Kona, employs more than 60 people, operates and maintains a fleet of customized vehicles, sells outdoor and adventure gear at its retail stores. Even with this success, Pacheco remains quietly unassuming, his original vision and passion as strong as ever.
“Hawaii is a marvelous place for a naturalist to interpret,” says Pacheco. “The mystique of Hawaii, the essence of this place, a place that millions of people from all over the world love to visit, is found in the life of the land. Each day I am out in the field, Hawaii reveals a little more of herself to me; an experience I share with my guests. These encounters affect people in profoundly positive ways, and we believe that their lives are enriched by their experiences here.”